Your Network Marketing Product – 5 Factors to Consider

The network marketing product or products that you will be distributing should be a major factor in the MLM opportunity you choose to join. Though you may temporarily succeed with inferior products, an excellent network marketing product will determine your long term success.

Here are 5 factors to consider:

Unlimited Audience: Network marketing is a numbers game. The larger your potential audience, the more potential people you have to sell to. Ideally you would like to be able to target the young and the old and men as well as women, to not disqualify entire populations of people with what you are marketing.

Consumable: Large sales volume is the desired result of network marketing. The faster your costumers consume the sooner they are going to re-order. It makes sense to distribute a product that has to be re-ordered on a monthly basis.

Convenient: You want to be part of a company that has a convenient, automated distribution plan. The less a person has to remember (or you have to call and remind them) to put in their order the better. Companies with auto-ship plans can help assure that your consumers are consistently ordering their product.

Timing: You want what you are marketing to be something that many people desire–something with momentum–it is up-and-coming, it is expanding into new markets, it is exciting and people are talking about it. It is so much easier and more profitable to try to sell on the front end of a revolution than the back end.

Profitability: How easy is it to make money in the company? What type of system do they have set up to pay their distributors? You probably will be more excited about selling a great product if you make money doing it.

Ultimately, when we evaluate a network marketing product, making money must be a significant part of the equation. Without it we just have a hobby, which is fine for some, but I doubt what you are looking for.